Beirut, Lebanon, May 4 2010: On the occasion of the takeoff of the FIFA World Cup 2010, Ayna has co-sponsored the Lebanese FIFA Play Station University Tournament 2010 organised by Explorider throughout the month of May in more than 15 Universities in Lebanon.
Ayna's participation came extensive in this event through “Ayna Star” campaign, which aimed at attracting students to its online platform “Ayna Beirut” and inciting them to get the most of it and be of help to others. This is carried out through adding each point of interest, be it a store, restaurant or any spot they know in their vicinity, and sharing their valuable reviews in this regard, thus becoming stars.
On the ground, students filled in a small application comprising personal information such as their full name, Email address, as well as their hobbies. They will be invited once the “platform” is out to give their feedback, start writing reviews and add new spots.
About AYNA
AYNA, which means “where” in Arabic, is home to the first and most visited Arabic search engine serving the Arabic speaking people of the Middle East and North Africa. AYNA offers advertisers an integrated marketing platform to reach MENA audiences via web and mobile devices. AYNA Corporation is based in the US, with offices in Dubai, United Arab Emirates (UAE), Egypt, and Beirut, Lebanon.